Companies are constantly evolving in today's fast-paced business world. Newer technology innovations have made it possible to create more efficient organizational solutions. Analytics is an integral element in guiding firms to greater success. Analytics has evolved from simply presenting data to being a collaborative tool that predicts future outcomes and assists in making business decisions. Let's begin by explaining what business analytics is. What is Business Analytics? Business analytics is the process of combining historical and current company data with modern technologies to improve it. These techniques are used to build complex models that will drive future growth. Comprehensive business analytics includes data collection, sequence identification and text mining. Every organization today generates large amounts of data in their own unique way. To evaluate historical data, business analytics implementation plans employ statistical techniques and methods. This informati